Twitter in Higher ED

Picture: http://www.edtechmagazine.com/higher/article/2016/07/3-twitter-best-practices-higher-ed-community

Institutions are finding new ways to use social media in the classroom. Twitter helps connect faculty and staff with students on a new level. Millennials use technology on a daily basis. Twitter helps students do what they enjoy while building their education. Students are using technology as a tool to broadcast safety messages across campus and promote collaboration among peers. For example, Kansas State University has a LiveSafe app, which allows students to quickly report crimes from a drop-down menu.

Joshua Kim. the director of digital learning initiatives at the Dartmouth Center for the Advancement of Learning, shared that having a successful higher ed use of Twitter is not reflected in the amount of Twitter followers the account has. Kim shared three best practices for getting the most out of Twitter:

* Make sure tweets fit into large conversations and don’t read like a monologue

* Share information your network will find useful: links, data and commentary

* Write in a voice that followers will find authentic and well informed

Kim also shared how helpful hashtags can be. For example, higher ed leaders attending August’s Campus Technology Conference in Boston used #campustech. The conference brings leaders from the fields of higher education and technology together to explore campus administration, and teaching and learning. The hashtag, #campustech, was used to catch all the activity going on. Thus, helping their audience find conference content through a simple search.

If you follow these practices, you will be able to make the most of higher ed while using Twitter. Helpings students, faculty and staff learn.

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